Research

Giovanini, L., Gilda, S., Silva, M., Ceschin, F., Shrestha, P., Brant, C., Fernandes, J., Silva, C., Grégio, A., & Oliveira, D. (2023). People Still Care About Facts: Twitter Users Engage More with Factual Discourse than Misinformation. In: Arief, B., Monreale, A., Sirivianos, M., Li, S. (eds) Security and Privacy in Social Networks and Big Data. SocialSec 2023. Lecture Notes in Computer Science, vol 14097. Springer, Singapore. https://doi.org/10.1007/978-981-99-5177-2_1 *Best Paper Award

Silva, M., Giovanini, L., Fernandes, J., Oliveira, D., & Silva, C. S. (2023). What makes disinformation ads engaging? A case study of Facebook ads from the Russian Active Measures Campaign, Journal of Interactive Advertising. https://doi.org/10.1080/15252019.2023.2173991 

Shi, H., Silva, M., Giovanini, L., Capecci, D., Czech, L., Fernandes, J., & Oliveira, D.S. (2022). Lumen: A machine learning framework to expose influence cues in texts. Frontiers in Computer Science.

Segev, S., & Fernandes, J. (2022). The anatomy of viral advertising: A content analysis of viral advertising from the elaboration likelihood model perspective. Journal of Promotion Management. 

 Painter, D. L., & Fernandes, J. (2022). “The big lie:” How fact checking influences support for insurrection. American Behavioral Scientist. https://doi.org/10.1177/00027642221103179

Fernandes, J., Lu, L., & Nunez, S. (2022). A team teaching approach to advertising campaigns capstone course. Journal of Advertising Education, 26(1), 47-63. https://doi.org/10.1177/10980482211072296 

Shriver-Rice, M., Fernandes, J., Johns, L., Riopelle, C., & Vaughan, H. (2021). Young adults’ reactions and engagement with short-form videos on sea level rise. Environmental Communication, 16(1), 63-78. DOI: https://doi.org/10.1080/17524032.2021.1963800 

Painter, D. L., & Fernandes, J. (2021). They're not just words: The verbal style of U.S. presidential debate rhetoric. Communication Studies, 72 (5), 899-914. DOI: 10.1080/10510974.2021.1975145 

Fernandes, J., Lewis, N., & Hong, C. (2021). Choice matters: Responses to political information vary in randomized vs. selective exposure contexts. Mass Communication & Society, DOI: 10.1080/15205436.2021.1905849 

Fernandes, J. & De Moya, M. (2021). Which political actors frame the immigration problem? Documenting the incidence of source type and party lines in immigration stories during U.S. Election Coverage (2006-2014). Journalism Practice, DOI: 10.1080/17512786.2020.1870527 

Fernandes, J., Segev, S., & Leopold, J. K. (2020). When consumers learn to spot deception in advertising: Testing a literacy intervention to combat greenwashing. International Journal of Advertising, 39(7), 1115-1149. DOI: 10.1080/02650487.2020.1765656 

Kim, J. Y., Giurcanu, M., & Fernandes, J. (2017). Documenting the emergence of grassroots politics on Facebook: The Florida case. The Journal of Social Media in Society, 6 (1), 5-41. *Lead paper

Fernandes, J. & Shumow, M. (2016). Framing politics in transnational communities: Spanish-language immigrant media and election coverage in South Florida. Journalism: Theory, practice and criticism, 17 (8), 961-978.

Segev, S., Fernandes, J. & Hong, C. (2016). Is your product really green? A content analysis to reassess green advertising. Journal of Advertising, 45 (1), 85-93.

Sweetser, K. D., English, K., & Fernandes, J. (2015). Super PACs and strong relationships: The impact of digital interaction on the political organization-public relationship. Journal of Public Relations Research, 27 (2), 101-117. *Lead paper

Segev, S., Fernandes, J., & Wang, W. (2015). The effects of gain vs. loss message framing and point of reference on consumer responses to green advertising. Journal of Current Issues & Research in Advertising, 36 (1), 35-51.

Segev, S., Wang, W., & Fernandes, J. (2014). The effects of ad-context congruency on responses to advertising in blogs: Exploring the role of issue involvement. International Journal of Advertising, 33 (1), 17-36. *Lead paper

Fernandes, J. (2013). Effects of negative political advertising and message repetition on candidate evaluation. Mass Communication & Society, 16 (2), 268-291.

Painter, D. L., Fernandes, J., & Miles, M. A. D. (2011). The effects of interest group advertising and partisan stereotypes on candidate races: Is same-sex marriage the defining civil rights issues of the new millennium? American Journal of Media Psychology, 4 (1-4), 63-79.

Kaid, L. L., Fernandes, J., & Painter, D. (2011). Effects of political advertising in the 2008 presidential campaign. American Behavioral Scientist, 55 (4), 437-456.

Fernandes, J., Giurcanu, M., Bowers, K. W., & Neely, J. C. (2010). The writing on the wall: A content analysis of college students’ Facebook groups for the 2008 presidential election. Mass Communication & Society, 13 (5), 653-675.

Tao, W., Fernandes, J., & Ji, Y. G. (2023). Are repeated stories a good strategy? Focusing on narrative persuasion in digital political communication. In F. Shen & H. Edwards (eds.), Narratives in public communications (pp. 31-57). New York, NY: Routledge. https://doi.org/10.4324/9781003375760-3

 Fernandes, J. (2021). Brazilian ethnic media in the United States: An analysis of their social control and pluralistic functions in an electoral context. In: V. Bravo & M. De Moya (eds.) Latin American diasporas in public diplomacy (pp. 285-308). Palgrave Macmillan Series in Global Public Diplomacy. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-030-74564-6_12

Painter, D., Fernandes, J., Mahone, J., & Nashmi, E. (2014). Social network sites and interactivity: Differential expression effects in campaign 2012. In J. A. Hendricks & D. Schill (eds.), Presidential campaigning and social media: An analysis of the 2012 campaign (pp. 185-197). New York, NY: Oxford University Press.

Painter, D., Nashmi, E. A., Strömbäck, J., Fernandes, J., Xiang, Z., & Kim, J. Y. (2011). International coverage of the U.S. presidential campaign: Obamamania around the world. In J. A. Hendricks & L. L. Kaid & (eds.), Techno-Politics and Presidential Campaigning: New Technologies, New Voices, New Voters (pp. 213-233). New York, NY: Routledge.

Strömbäck, J., Painter, D., & Fernandes, J. (2011). International media’s love affair with Barack Obama: Global coverage of the 2008 U.S. presidential campaign. In M. McKinney & M. Banwart (eds.), Communication in the 2008 U.S. election: Digital natives elect a president (pp. 275 – 294). New York: Peter Lang Publishers.

Fernandes, J. (2008). Brazil, media and the political system. In L. L. Kaid & C. Holtz-Bacha (eds.), Encyclopedia of political communication (pp. 65-67, Vol. 1). CA: Sage. 

Fernandes, J. (2008). Cardoso, Fernando Henrique (1931 -). In L. L. Kaid & C. Holtz-Bacha (eds.), Encyclopedia of political communication (pp. 86, Vol. 1). CA: Sage. 

Fernandes, J. (2008). Collor de Mello, Fernando (1949 -). In L. L. Kaid & C. Holtz-Bacha (eds.), Encyclopedia of political communication (pp. 116, Vol. 1). CA: Sage. 

Fernandes, J. (2008). Vargas, Getulio (1882 – 1954). In L. L. Kaid & C. Holtz-Bacha (eds.), Encyclopedia of political communication (pp. 806, Vol. 2). CA: Sage. 

Williams, A. P., Kaid, L. L., Landreville, K., Fernandes, J., Yun, H. J., Bagley, D., & Urriste, S. (2007). The representation of the European Union elections in news media coverage around the world. In L. L. Kaid (ed.), The EU expansion: Communicating shared sovereignty in the parliamentary elections (pp. 153-173). New York: Peter Lang Publishers.

Kaid, L. L., Postelnicu, M., Landreville, K., Williams, A. P., Hostrup-Larsen, C., Urriste, S., Fernandes, J., Yun, H. J., & Bagley, D. (2005). Campaigning in the new Europe: News media presentations of the 2004 European Union parliamentary elections. In C. Holtz-Bacha (Ed.), Europawahl 2004: Massenmedien im Europawahlkampf (European vote 2004: The mass media in the European election campaign) (pp. 228-251). Wiesbaden, Germany: VS-Verlag.

Giovanini , L., Gilda, S., Silva, M., Ceschin, F., Shrestha, P., Brant, C., Fernandes, J., Silva, C., Grégio, A., & Oliveira, D. (2023). People Still Care About Facts: Twitter Users Engage More with Factual Discourse than Misinformation - A Comparison Between COVID and General Narratives on Twitter. Paper presented at the 9th International Symposium on Security and Privacy in Social Networks and Big Data (SocialSec 2023), University of Kent, Canterbury, United Kindogm. *Best Paper Award  

Fernandes, J. & Laran, J. (2023). Highlighting Misbehaviors to Improve the Effectiveness of Persuasive Messages. Paper presented at the 2023 ICORIA Conference, Bordeaux, France.

Fernandes, J. & Segev, S. (2023). Which Executional Elements Work? Lessons from A Comparative Analysis of Viral vs. Non-Viral Advertising. Paper presented at the 2023 American Academy of Advertising Conference, Denver.

Painter, D. L. & Fernandes, J. (2022). The big lie factchecked: Cognitive processing, political trust, and voter enthusiasm. Paper accepted for presentation at the 2022 Association for Education in Journalism & Mass Communication Conference, Detroit, Michigan.

 Tao, W., Fernandes, J., & Yi, J. (2022). When stories are repeated: Narrative persuasion in digital political communication. Paper accepted for presentation at the 2022 Association for Education in Journalism & Mass Communication Conference, Detroit, Michigan.

 Silva, M., Giovanini, L., Fernandes, J., Oliveira, D., Silva, C. S. (2022). Facebook ad engagement in the Russian Active Measures Campaign of 2016. Paper presented at the 2022 American Academy of Advertising Conference, St. Petersburg, Florida.

 Silva, M. Shi, H., Capecci, D., Giovanini, L., Czech, L., Fernandes, J., Oliveira, D. (2022). Thinking slow: Exposing influence as hallmark of cyber social engineering and human-targeted deception. Paper presented at USENIX, Enigma Conference, Santa Clara, California.

 Fernandes, J., & Cleve, M. (2021). The labeling experiment: Examining the differential effects of equivalent labels on individuals’ associations toward immigrants. Paper presented at the 2021 Association for Education in Journalism & Mass Communication Virtual Conference.

 Segev, S., & Fernandes, J. (2021). What’s in a viral ad? An analysis of viral advertising through the elaboration likelihood model. Paper presented at 2021 American Academy of Advertising Virtual Conference.

Fernandes, J. et al. (2020). Staying relevant in an increasingly interconnected world: How global and multicultural research, teaching, and collaborations can help you grow as a scholar and person. Special Topics Panel accepted for presentation at the 2020 American Academy of Advertising Virtual Conference, San Diego, California. 

Segev, S., Li, Y., & Fernandes, J. (2019). The effect of cultural orientations on green purchase behavior: Comparing American and Chinese consumers. Paper accepted for presentation at the 2019 American Academy of Advertising, Dallas, Texas.

Fernandes, J., Lewis, N., & Hong, C. (2018). Exposure to political information and life stages: Does the future look brighter when you get older? Paper accepted for presentation at the 2018 NCA Conference, Salt Lake City, Utah.

Painter, D. L., & Fernandes, J. (2018). They’re not ‘just’ words: The verbal style of U.S. presidential debates. Paper presented at the 2018 AEJMC Conference, Washington, DC. *Second Place Faculty Paper, Political Communication Interest Group

Segev, S., & Fernandes, J. (2018). The positive side of guilt appeals: When effort enhances compliance toward negative induced emotions in advertising. Paper presented at the 2018 American Academy of Advertising, New York.

Painter, D., & Fernandes, J. (2017). The verbal tone of the 2016 Presidential primaries: Candidate Twitter, debate, and stump speech rhetoric. Paper presented at the 2017 Association for Education in Journalism & Mass Communication Conference, Chicago, Illinois. *Third place faculty paper, Political Communication Interest Group

Fernandes, J. (2017). Beauty and negativity at the ballot box: Effects of negative political advertising and attractiveness on candidate evaluation. Paper presented at the 2017 International Communication Association, San Diego, California. 

Fernandes, J. & De Moya, M. (2017). Frame agents of immigration news in the last decade of U.S. election coverage (2006-2016). Paper presented at the 2017 International Communication Association, Research in progress forum, San Diego, California. 

Fernandes, J., Segev, S., & Leopold, J. K. (2017). Learning to spot deception in green advertising: Testing a literacy intervention to combat greenwashing. Paper presented at the American Academy of Advertising, Boston, Massachusetts.

Fernandes, J. & Segev, S. (2016). Combating advertising greenwashing through consumer literacy. Paper presented at the 2016 ICORIA Conference, Ljubljana, Slovenia.

Liu, Y., Tsai. W. S., & Fernandes, J. (2016). Pursuing the Chinese dream: Chinese consumers’ response to local and global appeals in advertising. Paper presented at the 2016 ICORIA Conference, Ljubljana, Slovenia.

Fernandes, J. & Segev, S. (2016). Exploring the mechanism of guilt appeals: The influence of point of reference on guilt advertising effectiveness. Paper presented at the 2016 American Academy of Advertising Conference, Seattle, Washington. 

Segev , S., Fernandes, J., & Hong, C. (2015). A content analysis of green advertising: What has changed in twenty years. Paper presented at the 2015 Association for Education in Journalism & Mass Communication Conference, San Francisco, California

Segev, S., Fernandes, J., & Wang, W. (2013). Loss for me or loss for the environment? The effect of message framing and point of reference on responses to green advertising. Paper presented at the 2013 American Academy of Advertising Conference, Albuquerque, New Mexico.

Kim, J. Y., Fernandes, J., & Giurcanu, M. (2013). Exploring young voters’ political use of Facebook: Florida election context. Paper presented at the 2013 Midwest Political Science Association Conference, Chicago, Illinois.

Giurcanu, M., Fernandes, J., & Kim, J. Y. (2013). Second order elections and second order conversations?: Mapping out the relationship between young voters and online political involvement in the 2010 midterm US Elections. Paper presented at the 2013 Midwest Political Science Association Conference, Chicago, Illinois.

Painter, D., Fernandes, J., Mahone, J., & Nashmi, E. (2012). Social networking sites and interactivity: Differential expression effects in campaign 2012. Paper presented at the 2012 National Communication Association Conference, Orlando, Florida.

Fernandes, J., & Shumow, M. (2012). Framing politics in transnational communities: Spanish-language immigrant media and election coverage in South Florida. Paper presented at the 2012 International Communication Association Conference, Phoenix, Arizona.

Segev, S., Fernandes, J., & Wang, W. (2012). Advertising in blogs: Effects of ad-context congruence, product involvement, and issue involvement on responses to banner ads. Paper presented at the 2012 American Academy of Advertising Conference, Myrtle Beach, South Carolina.

Fernandes, J., & Wang, W. (2011). Reducing reactance: Exploring the effects of the pairing strategy. Paper presented at the 2011 National Communication Association Conference, New Orleans, Louisiana.

Giurcanu, M., Fernandes, J., & Kim, J. Y. (2011). Second order elections and second order conversations? A content analysis of youth wall conversations on Facebook for political candidates at last presidential and midterm congressional elections. Paper presented at the 2011 American Political Science Association, Seattle, Washington.

 Jain, R., De Moya, M., & Fernandes, J. (2011). Framing the rise and fall of Sonia Gandhi during the 2004 general elections in India. Paper presented at the 2011 Association for Education in Journalism & Mass Communication Conference, St. Louis, Missouri.

 Fernandes, J. (2011). Today's vote is not tomorrow's vote: The influence of time perspective on vote likelihood. Paper presented at the 2011 International Communication Association Conference, Boston, Massachusetts.

 Painter, D., Fernandes, J., & Miles, Maridith. (2010). The Effects of Interest Group Campaigns on Candidate Evaluations: Agenda-Setting, Partisan Stereotypes, and Information Processing in Televised Political Advertising. Paper presented at the 2010 Association for Education in Journalism & Mass Communication Conference, Denver, Colorado.

Bowers, K. W., Fernandes, J., Giurcanu, M., & Neely, J. C. (2010). The writing on the wall: A content analysis of college students’ Facebook groups for the 2008 presidential election. Paper presented at the 2010 Association for Education in Journalism & Mass Communication Conference, Denver, Colorado.

Fernandes, J. (2009). The influence of advertising spacing on candidate evaluation. Paper presented at the 2009 Association for Education in Journalism & Mass Communication Conference, Boston, Massachusetts.

Fernandes, J. (2009). The influence of advertising spacing on candidate evaluation. Paper presented at the 2009 AEJMC Midwinter Conference, Norman, Oklahoma.

Fernandes, J., & Kaid, L. L. (2009). The influence of repeated exposure to negative political advertisements on the evaluations of candidates and vote intention. Paper presented at the 2009 American Academy of Advertising Conference, Cincinnati, Ohio.

Stromback, J., Painter, D., Fernandes, J., Xiang, Z., Nashmi, E., & Kim, J. Y. (2009). Coverage of the U.S. presidential campaign: Obamamania around the world. Paper presented at the 2009 Broadcast Education Association Conference, Las Vegas, Nevada.

Zheng, X., Painter, D., Fernandes, J., & Nashmi, E. A. (2009). Print media coverage of the 2008 U.S. presidential election: Comparative content analysis of press coverage from around the world. Paper presented at the 2009 AEJMC Midwinter Conference, Norman, Oklahoma.

Kaid, L. L., Yun, H. J., Fernandes, J., Shen, F., Kim, Y., & LeGrange, A. G. (2008). Reconsidering the effects of message content and sponsorship on political advertising. Paper presented at 2008 American Political Science Association Conference, Boston, Massachusetts.

Fernandes, J. (2003). Media: Constructing or structuring social reality? [written in Portuguese] Cadernos de Comunicacao Digital. Available at http://www.comunica.unisinos.br/cadernos/art02_03.htm

Fernandes, J. (2003). The agenda-setting hypothesis: Studies and perspectives [written in Portuguese]. Razon y Palabra, 34(8), available at http://www.razonypalabra.org.mx/anteriores/n35/jbrum.html